Euro Training Center for Training and consulting
Euro Training Center for Training and consulting
Euro Training Center for Training and consulting
Euro Training Center for Training and consulting
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Amal N. Rouhana

Field of Study

Major: Marketing
Minor: Management

May, 1980 Babson College , Wellesley, Mass. U.S.A.
Master of Business Administration

Field of Study

Major: Marketing
Minor: Management

June, 1977 Lebanese University, Beirut, Lebanon
Bachelor of Business Administration

Field of Study

Accounting & Finance

Accomplishments

Placed on Honour list for four years and President’s list for one year
Granted full scholarship for graduate study in the United States of America

June, 1972 American School for Girls, Beirut, Lebanon
Bacc.II Experimental Sciences

Accomplishments

Aramco award for the best Arabic composition write

II. Experience

2002 – Present American University of Beirut, Beirut, Lebanon
Olay an School of Business
Instructor (Part -time)
Courses taught
Introduction to Marketing
Business Communication Skills

1996 - Present American University of Beirut, Beirut, Lebanon
Continuing Education Centre, Extension Programs
Instructor (Part-time)

Courses Taught

  • Sales Management
  • Introduction to Marketing
  • Marketing Research
  • Advertising

1994 - Present Lebanese American University, Beirut, Lebanon
Instructor (Part-time)

Courses taught

Introduction to Marketing
Introduction to Business
Marketing Problems
Introduction to Management

1980- Present Lebanese University, Beirut. Lebanon
Faculty of Business Administration
Instructor (Part-time)

Courses taught

Sales Management
Marketing Problems
Marketing Management

1988- Present The Lebanese University, Faculty of Eco. & Bus. Administration Managerial position in charge of Marketing and Managing the Internship Program in the private and public sector in the Lebanese market.( Full- time)

III Institutional Service at the American University of Beirut

1996 - Present American University of Beirut, Beirut, Lebanon
Continuing Education Centre, Extension Programs
Instructor for the Marketing Diploma

IV. Learning/Pedagogical Contributions:

New Courses/ Programs Developed:

2004 - 2005 Lebanese University, Beirut, Lebanon.
Contributed in changing from the French academic yearly Program to the American semester course system in the Faculty of Business Administration.

2003 – 2004 Islamic University, Beirut, Lebanon
Contributed in developing a course in Hospital Management for Medical staff.

February 2002 The Association of Small Manufacturing Enterprises in Tripoli, Lebanon.
Conducted workshop series entitled “Managing a Sole Proprietorship Efficiently & Effectively “
During these workshops, several sessions were organized to tackle these subjects:

  • Coping with new management and marketing issues as small business.
  • Applying the new concepts and principles in management, leadership, motivation and communication
  • Forms of business ownership of a small business.
  • Service Marketing.
  • How to run and operate a small business.
  • Contemporary topics in management and marketing that managers and owners of small business should apply in their work place.
  • Developing effective working relationships and initiating interactions and establishes rapport with others
  • Body Language.
  • Working cooperatively and dealing with diversity
  • Handling Customers complaints and concerns

V. Consulting Work

Professional Seminars

March 2003 – June 2003. Islamic University .Conducted seminar entitled “Application of Management in Hospitals.” sharing best practices with medical staff from different local Lebanese Hospitals.

May 2008. Syrian Small Business Association, DM, Syria. Conducted workshop series entitled “Application of Marketing in Small & Family Business.”

February 2010 The Association of Small Manufacturing Enterprises in Tripoli,
Tripoli, Lebanon. Conducted workshop series entitled “Managing a sole proprietorship efficiently & effectively “

June 2010 Arbil International Airport, Kurdestan. Conducted workshop series entitled “Establishing Relationship with people with Different Personality Types “

 

Short Term Consulting Engagements

Sept. 2011
NOFACT. Istanbul
Conducted Work shop entitled"" Establishing Relationships" sharing this work shop with a group Five managers in the Transportation Ministry , for five days conducted in Istanbul.

Sept. 2011
NOFACT. Istanbul
Conducted Work shop entitled"" Body Language and Understanding The Behaviour " sharing this work shop with a group of Top Managers, for five days conducted in Istanbul.

Aug.2011
Afact, Erbil
Conducted Work shop entitled"" Communication and Dealing with different Types of Personalities "sharing this work shop with a group of managers , for five days conducted in Erbil.

Aug.2011
Afact, Erbil
Conducted Work shop entitled" Building Relationships in Airports" sharing this work shop with a group of40 employees in Erbil International Airport, , for five days conducted in Erbil.

June,2011
Invest , Beirut, Lebanon
Conducted Work shop entitled" Middle Management and Supervisors role in Achieving Goals " sharing this work shop with a group of managers from Saudi Arabia, working in the oil sector , for five days conducted in Beirut.

July 2011
Afact, Erbil
Conducted Work shop entitled "Communication and Public Relation in Airports" sharing this work shop with a group of40 employees in Erbil International Airport, , for five days conducted in Erbil.

June2011
Afact, Erbil
Conducted Work shop entitled "Communication and Public Relation in Airports" sharing this work shop with a group of40 employees in Erbil International Airport, , for five days conducted in Erbil.

June,2011
Invest , Beirut, Lebanon
Conducted Work shop entitled" Middle Management" sharing this work shop with a group of managers from Saudi Arabia, working in the education and media sector , for five days conducted in Beirut

May ,2011

Sims Consultancy, Kuwait

Conducted Work shop entitled" Customer Relationship Management" sharing this work shop with a group of managers from Oman ,working in the public sector, for five days conducted in Beirut

April.2011
Interlink, Dubai
Conducted Work shop entitled" Time Management and Communication Skills " sharing this work shop with a group of managers from Kuwait , working in a construction company, for five days conducted in Beirut

March.2011
Brain Power, Dubai
Conducted Work shop entitled" Leadership Skills for all managerial levels" sharing this work shop with a group of managers from Saudi Arabia, working in the municipality , for five days conducted in Beirut

March.2011
Invest , Beirut, Lebanon
Conducted Work shop entitled" Middle Management " sharing this work shop with a group of managers from Saudi Arabia, working in the education and media sector , for five days conducted in Beirut

March.2011
Nobel , Dubai
Conducted Work shop entitled" Public Relations and Social Responsibility" sharing this work shop with a group of Colonels from Kuwait, working in The National Security, for five days conducted in Beirut

Feb.2011
Nobel, Dubai
Conducted Work shop entitled" Innovation and Development of Managerial skills" sharing this work shop with a group of managers from Kuwait , working in the communication sector, for five days conducted in Beirut

Jan.2011
Educators, Dubai-United Arab Emirates
Conducted Work shop entitled" Management & Leadership Skills" sharing this work shop with a group of managers from the Municipality of Dubai-United Arab Emirates for five days in Beirut.

Dec..2010
Alibdah, Dubai
Conducted Work shop entitled" Innovation and Development of Managerial skills" sharing this work shop with a group of managers from Qatar, working in the private sector, for five days conducted in Beirut
Oct.2010
Alibdah, Dubai
Conducted Work shop entitled" Decision making and Change" sharing this work shop with a group of managers from Kuwait, working in the government, for five days conducted in Beirut.
Sept.2010

Brain Power, Dubai
Conducted Work shop entitled" Innovation and Management" sharing this work shop with a group of managers from Kuwait, working in the government sector, for five days conducted in Beirut.

Aug.2010
British Academy, Dubai
Conducted Work shop entitled" Leadership and Management" sharing this work shop with a group of managers from Kuwait, working in the government sector, for five days conducted in Beirut.

Dec.2009

Sims Consultancy, Kuwait

Conducted Work shop entitled" Customer Relationship Management" sharing this work shop with a group of managers from Oman ,working in the public sector, for five days conducted in Beirut.
Nov.2009
Creative Regional Consultant , Dubai

Conducted seminar entitled" The Art of Human Resource Management " sharing this seminar with a group of managers from Kuwait for 5 days at Phoenicia Hotel in Beirut.

Nov.2009
Creative Regional Consultant , Dubai

Conducted seminar entitled" Building Relationships " sharing this seminar with a group of managers from Kuwait for 5 days at Phoenicia Hotel in Beirut.

Oct. 2009
Ematha, Dubai
Conducted seminar entitled" Public Relation and Communication " sharing this seminar with a group of managers from Oman for 5 days at Phoenicia Hotel in Beirut.

Aug.2009
British Academy, Kuwait
Conducted Work shop entitled" Marketing &Sales Management " sharing this work shop with a group of managers from the K.P.C. for five days conducted in Paris

July 2009
Educators, Dubai-United Arab Emirates
Conducted Work shop entitled" Management & Leadership Skills" sharing this work shop with a group of managers from the Municipality of Dubai-United Arab Emirates for five days in Beirut.
July 2009
Educators, Dubai-United Arab Emirates
Conducted seminar entitled" Leadership " sharing this seminar with a group of managers from Saudi Arabia for 10days at Safir Hotel in Beirut.

July 2009
The British Training Centre
Conducted seminar entitled" Marketing and Planning" sharing this seminar with a group of managers from Kasakheistan for 10days at California Hotel in Paris.

June 2009
Educators, Dubai-United Arab Emirates
Conducted Work shop entitled" Management & Leadership Skills" sharing this work shop with a group of colonels from Saudi Arabia National Navy for five days in Beirut.

May 2009
UMC, Cairo Egypt
Conducted seminar entitled" Marketing &Sales Management" sharing this seminar with a group of managers from Compu-me for five days at the Four Seasons Hotel in Cairo.

Feb. 2009
Al Khebrah, Kuwait
Conducted seminar entitled" Sales Management" sharing this seminar with a group of managers from KPC for five days in Beirut.

January 2009 .
Global Experts Training, Kuwait
Conducted seminar entitled “Time Management" sharing this seminar with a group of Engineers from Kuwait for five days.

Oct. 2008
Sims Consultancy,
Conducted work shop entitled" Report Writing "sharing this work shop with a group of managers from Iraq working in the hospital sector.

Sept. 2008
Balanced Score Centre, Kuwait
Conducted seminar entitled" Selling Successfully "sharing this seminar with a group of managers from Oman for five days in Beirut.

July 2007
Yanouf Training & Consulting, Kuwait
Conducted work shop entitled" Report Writing "sharing this work shop with a group of engineers at The Kuwait Fund for Arab Economic Development in Kuwait.

June 2007
American University of Beirut, Office of Regional External Programs
Conducted work shop entitled "Time Management" sharing this work shop with a group of managers at Kuwait Petroleum Company Training Centre Alahmady, Kuwait

May 2007
American University of Beirut, Office of Regional External Programs
Conducted work shop entitled" Communication& Interaction "sharing this work shop with a group of managers at Kuwait Petroleum Company Training Centre. Alahmady, Kuwait

March 2007
American University of Beirut, Office of Regional External Programs
Conducted work shop entitled" Communication& Interaction "sharing this work shop with a group of managers at Kuwait Petroleum Company Training Centre.
Alahmady, Kuwait

Feb.2007
Balanced Score Centre, Kuwait
Conducted seminar entitled" Application of C.R.M. in Hospital sector "sharing this seminar with a group of Dr’s and managers from Kuwait for five days.

Feb.2007
American University of Beirut, Office of Regional External Programs
Conducted work shop entitled" Communication& Interaction "sharing this work shop with a group of managers at Kuwait Petroleum Company Training Centre.
Alahmady, Kuwait

January 2007.
Global Experts Training, Kuwait
Conducted seminar entitled “Balanced Scorecard "sharing this seminar with a group of Engineers from Kuwait for three days in Kuwait

Dec.2006
Balanced Score Centre, Kuwait
Conducted work shop entitled" Communication& Interaction "sharing this work shop with a group of managers from Kuwait Petroleum Company

Nov.2006
Balanced Score Centre, Kuwait
Conducted seminar entitled" Communication& Interaction "sharing this seminar with a group of managers from Saudi Arabia for five days in Beirut.

June.2006
Balanced Score Centre, Kuwait
Conducted work shop entitled" Communication& Interaction "sharing this work shop with a group of managers from Kuwait Petroleum Company

June2006
Balanced Score Centre, Kuwait
Conducted seminar entitled" Communication& Interaction "sharing this seminar with a group of managers from KPC for five days in Beirut.

May 2006
American University of Beirut, Office of Regional External Programs
Conducted work shop entitled" Communication& Interaction "sharing this work shop with a group of managers at Kuwait Petroleum Company Training Centre. Alahmady, Kuwait

April 2006
American University of Beirut, Office of Regional External Programs
Conducted work shop entitled" Communication& Interaction "sharing this work shop with a group of managers at Kuwait Petroleum Company Training Centre.
Alahmady, Kuwait

IV. Learning/Pedagogical Contributions

New Courses/ Programs Developed:

American University of Beirut, CEC
Contributed in developing and designing the courses and the requirement for the Marketing Diploma offered by the Continuing Education Program at American University of Beirut.

Islamic University Beirut, Lebanon
Contributed in developing a course in “Hospital Management” for Medical staff

Lebanese University, Beirut, Lebanon
Contributed in changing from the French academic yearly Program to the American semester course system in the Faculty of Business Administration

V. Research Supervision

Number of Supervised Projects for the License Degree in Business Administration at the Lebanese University
(First Reader):
In the last 5 years: 25 projects
To Date 100 projects
(Second Reader):
In the last 5 years: 25 projects
To Date: 100 projects

VI. Professional Activities and Public Service.

Training coordinator for the internship program at the Lebanese University

VII. Personal

Languages
Fluent in English and Arabic
Computers literacy


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